Baidu
BIDU · NasdaqServices-Computer Programming, Data Processing, Etc. · Fiscal year ends Dec 31 · Reports in CNY
Baidu reported revenue of CNY 129B in the fiscal year ended Dec 2025, down 3.0% from the year before. Operating income was −CNY 5.8B, an operating margin of −4.5%, and net income was CNY 5.6B. Operating cash flow of −CNY 3B less capital expenditure of CNY 12.1B left free cash flow of −CNY 15.1B. Net debt was CNY 18.2B.
Last 5 fiscal years
Revenue and net income
Income statement
| Fiscal year | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Revenue | CNY 124B | CNY 124B | CNY 135B | CNY 133B | CNY 129B |
| Cost of revenue | CNY 64.3B | CNY 63.9B | CNY 65B | CNY 66.1B | CNY 72.4B |
| Gross profit | CNY 60.2B | CNY 59.7B | CNY 69.6B | CNY 67B | CNY 56.6B |
| Research & development | CNY 24.9B | CNY 23.3B | CNY 24.2B | CNY 22.1B | CNY 20.4B |
| Selling, general & admin | CNY 24.7B | CNY 20.5B | CNY 23.5B | CNY 23.6B | CNY 25.8B |
| Operating income | CNY 10.5B | CNY 15.9B | CNY 21.9B | CNY 21.3B | −CNY 5.8B |
| Interest expense | CNY 3.4B | CNY 2.9B | CNY 3.2B | CNY 2.8B | CNY 2.8B |
| Pre-tax income | CNY 10.8B | CNY 10.1B | CNY 25.2B | CNY 28.6B | CNY 6.7B |
| Income tax | CNY 3.2B | CNY 2.6B | CNY 3.6B | CNY 4.4B | CNY 1.3B |
| Net income | CNY 10.2B | CNY 7.6B | CNY 20.3B | CNY 23.8B | CNY 5.6B |
Balance sheet
| Fiscal year | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Cash & equivalents | CNY 36.9B | CNY 53.2B | CNY 25.2B | CNY 24.8B | CNY 24.6B |
| Receivables | CNY 10B | CNY 11.7B | CNY 10.8B | CNY 10.1B | CNY 13B |
| Current assets | CNY 213B | CNY 213B | CNY 230B | CNY 169B | CNY 152B |
| Net PP&E | CNY 23B | CNY 24B | CNY 28B | CNY 30.1B | CNY 26.3B |
| Goodwill | CNY 22.6B | CNY 22.5B | CNY 22.6B | CNY 22.6B | CNY 36.8B |
| Total assets | CNY 380B | CNY 391B | CNY 407B | CNY 428B | CNY 449B |
| Current liabilities | CNY 74.5B | CNY 79.6B | CNY 76.5B | CNY 81B | CNY 86.3B |
| Short-term debt | CNY 4.2B | CNY 6.8B | CNY 2.7B | CNY 225M | CNY 1.5B |
| Long-term debt | CNY 53.6B | CNY 46.8B | CNY 41B | CNY 36B | CNY 41.3B |
| Total liabilities | CNY 156B | CNY 153B | CNY 144B | CNY 144B | CNY 159B |
| Shareholders' equity | CNY 211B | CNY 223B | CNY 244B | CNY 264B | CNY 266B |
| Backlog (remaining obligations) | – | CNY 3.5B | CNY 2.3B | CNY 990M | – |
Cash flow
| Fiscal year | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Operating cash flow | CNY 20.1B | CNY 26.2B | CNY 36.6B | CNY 21.2B | −CNY 3B |
| Capital expenditure | CNY 10.9B | CNY 8.3B | CNY 11.2B | CNY 8.1B | CNY 12.1B |
| Free cash flow | CNY 9.2B | CNY 17.9B | CNY 25.4B | CNY 13.1B | −CNY 15.1B |
| Depreciation & amortisation | CNY 5.7B | CNY 6.2B | CNY 7.1B | CNY 6.6B | CNY 7.4B |
| Stock-based compensation | CNY 7.1B | CNY 6.8B | CNY 6.3B | CNY 4.8B | CNY 3.6B |
| Acquisitions | CNY 247M | CNY 14M | CNY 115M | – | CNY 1.2B |
| Share buybacks | CNY 7.6B | CNY 1.9B | CNY 4.8B | CNY 6.3B | CNY 5.5B |
Key ratios
| Fiscal year | Dec 2021 | Dec 2022 | Dec 2023 | Dec 2024 | Dec 2025 |
|---|---|---|---|---|---|
| Revenue growth (YoY) | – | −0.7% | 8.8% | −1.1% | −3.0% |
| Operating income growth (YoY) | – | 51.3% | 37.4% | −2.7% | −127.4% |
| Gross margin | 48.3% | 48.3% | 51.7% | 50.3% | 43.9% |
| Operating margin | 8.4% | 12.9% | 16.2% | 16.0% | −4.5% |
| Net margin | 8.2% | 6.1% | 15.1% | 17.8% | 4.3% |
| Return on equityBlank when equity is negative | 4.8% | 3.4% | 8.3% | 9.0% | 2.1% |
| ROCEEBIT ÷ (assets − current liabilities) | 3.4% | 5.1% | 6.6% | 6.1% | −1.6% |
| Free cash flow margin | 7.4% | 14.5% | 18.9% | 9.8% | −11.7% |
| Cash conversion (CFO ÷ net income) | 1.97x | 3.46x | 1.80x | 0.89x | −0.54x |
| Receivable days | 29 | 35 | 29 | 28 | 37 |
| Interest cover | 3.07x | 5.46x | 6.73x | 7.53x | −2.09x |
| Debt ÷ equity | 0.27x | 0.24x | 0.18x | 0.14x | 0.16x |
| Net debtDebt − cash & equivalents; excludes investments; negative = net cash | CNY 20.9B | CNY 397M | CNY 18.5B | CNY 11.4B | CNY 18.2B |
| Current ratio | 2.86x | 2.67x | 3.01x | 2.09x | 1.76x |
Recent filings
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Standardised figures from the company's XBRL filings with the SEC (10-K, 10-Q). Line items follow US GAAP tags, so a company's own statement layout may differ and some lines show “–” where the company does not report that item. Ratios are calculated from these figures. For education only; not investment advice or a recommendation.